The empty ear of the song “Just Because You Are Too Beautiful” released by SWIN-S on November 29, 2016 came from Cai Xukun’s self-introduction performance in the variety show “Idol Trainee”. The soundtrack of the performance appeared at the moment when Cai Xukun turned around and threw away the basketball, and the original lyrics “just because you are too beautiful” turned “just because” empty ears into “chickens”.

After Cai Xukun became the image spokesperson of the NBA, every basketball game and dance of Cai Xukun was turned out by netizens and suddenly became popular on major websites. Serious basketball, and then the chicken you are too beautiful sounds too annoying, very unsuitable, so many people use the chicken you are too beautiful to complain, which is extended to various places and flooded.

This video is also competing to be brushed by the gamer’s chicken you are too beautiful video barrage, the Internet has spawned “play basketball don’t Cai Xukun”, “you play the ball really Cai” and other similar new memes. “Chicken you are too beautiful” has many derivative words: jealous you are too beautiful, machine you are too beautiful, chicken and so on. When some food district UP owners make chicken-related videos, they will write “chicken” as “only because” in the subtitles, and some dance and fitness area UP owners will start to teach “just because you are too beautiful” dance teaching.

EDIT: This has been resolved.