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In short, a brony named Sya won the auction for ’the ball’ (a ball-shaped lamp with stickers to make it look like the nightmare moon) for $1500, with the cost to make ’the ball’ around $15, and therefore ’the ball’, along with Sya himself, has become the most popular meme in the Chinese brony fandom.
And, for comparison, the Chinese average weekly wage is $200.

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Background Pony #C9AC
The Wan-yuan Ball (万元球, literally ten-thousand-yuan ball) is a Chinese brony fandom meme created during the CNBC 2019.

In the charity auction, Sya, a Chinese brony, bidded ten thousand RMB-yuan (approximately 1450 USD) for a ball-shaped lamp stickerred to look like the moon before the Nightmare Moon’s return in the show; the ball was then sold to the aforementioned bidder.

Later, the event became a netizen meme in Chinese brony fandom.
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